Social Lending Changes Banking & Finance Forever?

What ever you think of them, the new class of social lending platforms are spreading globally and arguably are taking off in their respective markets –

The leader is zopa who have around 140,000 members although they say they are officially still in Beta.

I just wonder why doesn’t move beyond its current business and launch their own, they already have authentication and non-repudiation and payments covered. Surely one or two of their 165million users would try it?

Now that would be taking the bull by the horns.

Cheers, Peter.

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